"In these Cafes, see also the Male Vamp. He, Of the patent leather hair and dress, immaculate. Here to make the night pleasant for the female patrons. Paris calls him a "Gigolo." An unaccompanied Lady if she cares to dance, can summon a Gigolo,-take turn around the floor with him and pay him 10 francs per dance.
Moneyed women, however, have been known to "fall" for their Gigolo,-buy him a motor car, send him to the best tailor; even take him back home.
Gigolos, as a rule are handsome enough to seen with, anywhere; and women of wealth and experience will pick up a good looking Gigolo and keep him during their entire sojourn in Paris. This solves a problem. The young man is not introduced to her friends, as a Gigolo. And who is the wiser? This Lady, who might otherwise have been lonesome and restricted, as to her amusements in Paris, may now have her fling, and when it is all over, can say: "Ta Ta" to Giggy."
Above is not a video about Gigolos but instead a video of fashionable men. circa 1927.